General Terms and Conditions (GTC) for Publishing and Marketing Services 



General Terms and Conditions (GTC) for Publishing and Marketing Services 



General Terms and Conditions (GTC)

 

§ 1.  Scope of Application

 These General Terms and Conditions (GTC) apply to all contracts, services, and offers in the field of online marketing between the provider and its customers. Deviating terms and conditions of the customer shall only apply if they have been expressly accepted in writing by the provider.


§ 2. Services of the provider

 The provider offers online marketing services such as website creation, SEO consulting, affiliate marketing, content marketing, social media management, paid advertising campaigns, and related services. Specific performance results (e.g., sales figures, reach, visibility, ranking) are not guaranteed.


§ 3. Conclusion of contract

 A contract is concluded upon written or electronic order confirmation by the provider or upon use of the services.


§ 4. Customer's obligations to cooperate

 The customer shall provide the provider with all information, content, access, and approvals necessary for the provision of services in a timely manner. The customer is solely responsible for content provided by the customer (texts, images, links, etc.).


§ 5. Remuneration

 All services are subject to a fee and are invoiced in accordance with individual agreements. Payments are due immediately upon receipt of the invoice, unless otherwise agreed.


§ 6. Disclaimer

 The provider shall only be liable in cases of intent and gross negligence. Liability for slight negligence is excluded to the extent permitted by law. In particular, the provider shall not be liable for:

  • economic failures of marketing measures
  • changes at third-party providers (e.g., Google, Meta) that influence the success of the measures
  • technical problems with platforms or hosting providers
  • the legal admissibility of content provided by the customer
  • Damages caused by delayed or omitted cooperation on the part of the customer


§ 7. Legal compliance & third-party content

 The customer is obliged to comply with all legal requirements (e.g., GDPR, copyright law, competition law) on their own responsibility. The provider does not undertake any legal review of content, keywords, or advertising measures.


§ 8. Availability and changes

 The provider shall endeavor to offer its services without disruption. However, there is no entitlement to availability at all times. The provider reserves the right to change or discontinue services at any time.


§ 9. Confidentiality

 Both parties undertake to treat all non-public information that becomes known in the course of the cooperation as confidential.


§ 10. Final provisions

 Should any provision of these General Terms and Conditions be or become invalid, this shall not affect the validity of the remaining provisions. The law of the Federal Republic of Germany shall apply. The place of jurisdiction shall be the registered office of the provider, insofar as this is legally permissible.


Status: As of December 01, 2025 / Frankfurt am Main (Germany)